Three ways video marketing can increase profit for any business

  If you’re a regular internet user (we’re betting you are) you’ve no doubt noticed the rapid increase in video content. In fact, video accounts for more than 70% of today’s web traffic. As a business owner or sales manager, you understand the importance of engaging buyers with your brand, so these numbers should grab […]

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The Dos and Don’ts of B2B Social Media

When it comes to social media, there’s one truth that reigns supreme: give your audience what they want. You may think that a B2B business doesn’t have a place on social media because your target audience isn’t the common consumer. You’d be wrong. Whether you’re selling manufacturing software or a consumer product like makeup, you’re […]

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